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Venturesome team


Charities Aid Foundation


23 April 2013

CAF Venturesome is the fund manager for SE-Assist, an innovative new partnership between the Charities Aid Foundation and Legal & General, which seeks to provide a package of mentoring, consultancy and interest-free investment to promising social enterprises. The pilot round of this project launched last autumn in the Brighton & Hove area and three local organisations have been awarded he support package.

One of these enterprises is hiSbe Food CIC. hiSbe stands for ‘how it Should be’ and it’s opening a new ethical supermarket that aims to make good, sustainable food affordable and accessible. Founded as a Community Interest Company (CIC) by sisters Ruth and Amy Anslow in 2010, hiSbe has finally taken occupancy of its pilot store premises in a central Brighton location. It’s been three years in the planning but the grand opening is now in sight – summer 2013!


In the meantime, hiSbe is busy raising the finance it needs to refit the store, hire staff and stock its shelves. It recently launched a Buzzbnk crowdfunding campaign with a target of £30k – Buzzbnk donors will be repaid in money-off vouchers to spend at the store.

More recently, Headliners went through a difficult transition after local authority budget cuts and approached CAF Venturesome in 2012 to support them in case of a shortfall in fundraising. At this time they were rebuilding the infrastructure and management team. The £60,000 loan allowed them to concentrate on strategic plans to employ an operations manager and to focus on new funding streams.

hiSbe already has a lot of support in Brighton & Hove from individuals into food, community groups, the democratic business movement, the local press and the green business world. The project has generated a lot of support and anticipation off the back of the Anslow Sisters’ determination to create a truly 21st century ethical supermarket that will exceed people’s expectations.

Want to know more about CAF Venturesome? 

Talk to our team on 03000 123 300 or email us at and we’ll be happy to help.