1. Helping individuals give to charity
  2. Making charities stronger
  3. CAF Venturesome >
  4. Governance >
  5. Global Alliance >
  6. Campaigns and Public Affairs >
  7. Research >
  8. Blog Home >
  9. CAF Resilience programme >
  10. Careers >
  11. Media office >
    1. CAF welcomes party leaders’ commitments to Legacy 10 campaign
    2. CAF welcomes launch of Give More campaign
    3. New online tool for charities makes social investment simple
    4. Religious donors give more than double those of no faith
    5. Paul Cheng moves on from CAF
    6. Ted Hart appointed new CEO of CAF America
    7. CAF respond to arts donation figures
    8. Government urged to foster stronger giving culture
    9. Tax changes could strangle major donations - says charity
    10. Motherhood can change our giving
    11. CAF and Legal & General to launch pioneering local social investment scheme
    12. Charity staff in Kent help bring in £37,000 for Sport Relief
    13. CAF leads campaign with NCVO to drop ‘charity tax’
    14. Philanthropists say Budget change will slash charitable donations
    15. CAF responds to Chancellor's comments about tax relief
    16. Top charity execs: Government cap on tax relief will hit donations from major donors
    17. Poll reveals scale of backbench discontent on charity tax changes
    18. CAF responds to comments made by Treasury minister David Gauke
    19. South London music charity keeps up their good work
    20. Fewer than one in four support Government tax relief cap on charitable donations
    21. CAF congratulates winners of 2012 Business Charity Awards
    22. The Sunday Times Giving List 2012
    23. Charity Awards 2012 shortlist
    24. Charity Tax cap will cost society up to £1.5 billion a year
    25. Pasty tax and caravan tax: charity tax must be next to save “Big Society” says charity
    26. Our response to Government u-turn on charity tax
    27. Her Majesty’s Charity Work is an Example to the World
    28. HALO Trust wins top award at Charity Awards 2012
    29. Government announces endowment funds to arts organisations
    30. CAF comments on Government's announcement on Giving
    31. Donations to Armed Forces charities surge, while giving to other charities dips
    32. United Score in First Premiership Battle as Britain’s First League of Giving is Revealed
    33. CAF Social Impact Fund supports 80,000 in a year, as demand for charity funding grows
    34. Community sports clubs and charities face 15% slump in income – despite 'Olympic Effect'
    35. Make people with disabilities role models say public as Paralympic Effect takes hold – poll
    36. Payroll Giving organisations seek ways to work together
    37. Banking reforms will cost charities millions, say charity leaders
    38. Ed Balls Tops CAF's Generation Game
    39. Charities face generation time-bomb, as younger people lose the habit of giving – report
    40. Government-backed programme to fund ‘good causes’ launches
    41. Government payment by results reforms risk leaving charities in the cold – report
    42. Banking Reform Bill will leave charity cash at risk
    43. CAF responds to PM's announcement on payment-by-results contracts
    44. CAF contact centre 7th in top industry award
    45. Donations to charity fall by 20% as fewer people give, UK Giving 2012 finds
    46. Charities Aid Foundation backing this year’s Children in Need
  12. Events >
  13. Publications >
  14. CAF Glossary of terms
  15. Security centre >

Media office

CAF is one of Europe’s largest charitable foundations. We produce research on charities and charitable giving, develop policy ideas and work with people, companies and charities to help good causes thrive.

Our Media team provides journalists with comments, interviews and information. We can be contacted 24/7 and have an ISDN line for broadcast interviews. Call us on 03000 123 286.

Press releases

Contact our Media team

Press office direct line (24 hours): 03000 123 286


TV fundraising appeals drive charitable giving

15 November 2013

More people give to charity in November and March than in any other month according to a 12 month study into charitable giving in the UK from August 2012 to July 2013. These months coincide with the two biggest TV fundraising events of the year, according to the research released today by the Charities Aid Foundation.

Over 27 million Britons – 57% of the adult population – gave money to charity during November and March – three million more than average. These are the same months which see Children in Need and Comic Relief hit our screens.
Other popular fundraising events during these peaks include Movember, the Poppy Appeal and the build-up to the London Marathon in April.
These events were even more effective at encouraging giving than Christmas appeals, as just 53% gave money away during December 2013.
The lowest month for giving was August, when just 44% of the population or approximately 21m people gave money to good causes – holidays and warm weather may have affected donations.
The research also showed that younger people are much more likely to respond to major charity events, even though their overall participation is lower.
The amount of 18-24 year olds giving varied by up to 20% between months, reaching the levels of other age groups during the biggest fundraisers of the year. This shows the impact of major charity events on this demographic.
By contrast, those over 65 were much less likely to be influenced by events, their giving staying at a much more constant level throughout the year, and never dropping below that of other age groups.
BBC’s Children in Need raised a record £27m last year, and Comic Relief managed to bring in £75m – also a record total.
John Low, Chief Executive at the Charities Aid Foundation, said: “It’s great that people want to get involved in major national fundraising events.
“This just proves there is a widespread desire to help good causes and these events are invaluable for raising awareness and getting more people involved in charity work.
"Over time this interest needs to be built into a longer term commitment to support the amazing work that charities do all round the country and beyond, every day of the year."

Media contacts

For more information please contact a member of our media team.


ComRes interviewed over 2,000 GB adults online every month between August 2012 and July 2013 by ComRes on behalf of the Charities Aid Foundation, which promotes charitable giving and provides financial services and social finance to not-for-profit organisations. Data were weighted to be demographically representative of all British adults aged 18+ by age, gender, region and social-economic status. ComRes is a member of the British Polling Council and abides by its rules.  Full data tables are available on the ComRes website,

Back to top