George Young

Senior Media Relations Officer

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9 November 2018

Some of Britain’s biggest corporate and charity names have come together to back #GivingTuesday, the international day of giving.

Retail players including Co-op and Morrisons are backing the global campaign, alongside other big brands and organisations such as Thomson Reuters, PwC, Dixons Carphone, Argos, RBS, Kingfisher, ASOS, ITV and Costa Coffee.

Over 2,000 charities are so far signed up as Giving Tuesday partners, including Barnardo’s, Marie Curie, Cancer Research UK, Great Ormond Street Hospital Children’s Charity and the RSPCA.

Giving Tuesday team

Giving Tuesday encourages people to do good stuff for a cause close to their hearts after the sales on Black Friday and Cyber Monday. This will be the fifth birthday of Giving Tuesday in the UK, having been introduced to the country in 2014 after starting life back in the US in 2012.

In 2017, celebrities including Tom Daley, Emma Watson and Richard Branson supported the campaign. Over $300m was raised online in 24 hours, with people participating from 150 countries including Antarctica. 

The Charities Aid Foundation (CAF) – which runs Giving Tuesday in the UK – is encouraging everyone to get involved in any way they can, whether it’s by dropping some spare change in a donations tin, organising a bake sale at work, or donating unwanted clothes to a local charity shop.

Giving Tuesday will take place on 27th November. 

Ben Russell, Director of Communications at the Charities Aid Foundation, said: “This is a milestone for Giving Tuesday in the UK; five years in and the campaign just gets bigger and better every year, helping more and more people to give to the causes that they cherish. We’re busy planning for the 27th of November and can’t wait to see how our charity and corporate partners are going to pull out all the stops on the big day.”

Georgia Paton, Fundraising Product Manager at Marie Curie, adds: “Giving Tuesday has really become a key time in the Marie Curie calendar. Each year it just gets bigger and bigger and it’s an ideal time for all of our incredible staff to come together and thank our supporters for all of the amazing work they do all year round. 

“It’s also a fantastic opportunity to get involved in an international day of giving. Whether you’re launching a new product, partnership or awareness campaign – the social media spotlight of Giving Tuesday is the perfect time.”

Lewis Coghlin, Director of Income Generation at the RSPCA, comments: "We know Christmas is a time that many people choose to support charities and Giving Tuesday is the perfect chance for people to do that. There are so many ways to help, you can donate some items to a charity shop, buy some charity Christmas cards or presents, support an online campaign or sign up to leave a legacy which will have a lasting impact."

To find out more about Giving Tuesday, and how you can get involved, visit: 

Notes to editors

  1. For more information about #GivingTuesday, or to request an interview, please contact the Charities Aid Foundation Press Office on: or call 03000 123 286.

  2. A global phenomenon, #GivingTuesday has broken successive world records for the most money donated online to charity. In 2017, people in more than 150 countries did something good on #GivingTuesday, even reaching as far as Antarctica and raising in excess of $300 million online alone. In 2018, leading charities and brands are supporting the day including: Barnardo’s, Marie Curie, Cancer Research UK, the RSPCA  as well as Thomson Reuters, PwC, RBS, Argos and ASOS.

  3. CAF exists to make giving go further, so that more lives and communities around the world can be transformed.

  4. CAF is a charity and a champion for better giving, and for over 90 years has helped donors, companies, charities and social organisations make a bigger impact. Through CAF Bank, it offers simple and straightforward day-to-day banking, designed exclusively for charities.

  5. We are CAF and we make giving count.
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What is Giving Tuesday?

Giving Tuesday is a chance to support your favourite charity and celebrate the work they do.

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We work to build a stronger charitable sector by running campaigns, influencing government and encouraging people to give to good causes.

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