CAF DISASTER MONITOR 2011

We began monitoring the giving trends of the UK public to disaster appeals seven years ago.

The UK public has a history of being particularly supportive of charities operating overseas, which makes it especially important to understand this generosity.

WHY PEOPLE GIVE

Making a donation to a disaster appeal is of course spontaneous, and people give for a wide variety of reasons. As such, this giving is very different from the planned giving that we identify in UK Giving; and can be monitored in order to understand the changing patterns of behaviour over time, which may be affected by what type of disaster has occurred, which part of the world it happened in, at what time of year, and what media coverage was seen.

We have now monitored giving to five disaster appeals:

2004 Asian tsunami
2008 Burma cyclone
2009 Asia-Pacific cluster of disasters

Samoan tsunami
Indonesian earthquake
Flooding due to the cyclones in the Philippines and Vietnam

2010 Haiti earthquake
2011 East Africa drought

DOWNLOAD THE REPORT

The summary trends document provides an overview of the changing donor behaviour trends over time.

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Why do people give to charity?

The average Briton gives away £10 a month to good causes, but many more devote thousands of pounds a year to doing good.

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