CAF Donate

POWER YOUR GIVING TUESDAY CAMPAIGN

CAF Donate is our digital fundraising tool for charities. Here’s how you can use it to power your fundraising on Giving Tuesday.

Online donations increase on Giving Tuesday

Giving Tuesday provides a great opportunity for you to boost your charity’s fundraising.

On last year's day, over $64 million in donations was globally recorded by PayPal and many online giving platforms in the UK saw large increases in donations.

Here's how you can use CAF Donate to power your fundraising on Giving Tuesday...

1   Create a campaign webpage

Once you've decided what activity you want to do on Giving Tuesday, create a campaign page on your charity's website. You can use this webpage to let your supporters know what your plans are and update them on how your campaign is going.

If you need some inspiration for what to do on the day, take a look at our Giving Tuesday 15 ideas for your charity or visit the Giving Tuesday campaign website.

2   Set up your CAF Donate campaign

Log into CAF Donate and create a new campaign specifically for your Giving Tuesday activities. Design the look and feel of your online donation page, share what you're doing for the campaign and set donation amounts for your donors to choose from.

Need some help on creating new campaigns in CAF Donate? Take a look at our step by step instructions.

3   Promote and share your Giving Tuesday campaign

Make sure you add links from your website to the online donation page of your CAF Donate campaign so that your supporters can easily donate to your campaign. Follow our guide for instructions on how to do this.

Now tell your supporters what your Giving Tuesday plans are by emailing them and sharing your activities on social media. Our Giving Tuesday campaign timeline has some great ideas on how to share your plans and our social media toolkit has tips on how to use your social media channels.

4   Evaluate your Giving Tuesday campaign

When the day's over and your campaign has finished it's time to find out how successful your fundraising has been.

You can do this by downloading your CAF Donate fundraising report for your Giving Tuesday campaign. The report will give you a breakdown of your donations by payment type and channel (eg whether your donor donated by your website, mobile, Facebook).

5   Thank your donors

Your CAF Donate fundraising report will also give you the contact details for your donors (if they haven't chosen to remain anonymous). You can use this information thank them, share the success of your Giving Tuesday campaign and tell them how you plan on using their generous donations. 

Get started

LOG IN TO CAF DONATE

Create your Giving Tuesday campaign and start your fundraising.

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