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Matt Collins

Managing Director, Platypus Digital


HOW EMAIL CAN DRIVE YOUR CHARITY'S FUNDRAISING - SESSION ONE

Discover the potential of email marketing to help your charity deliver services, fundraise and engage supporters at a low cost. Using case studies, we will show you how other leading charities are benefiting from email and how it can be a great addition to your fundraising activities.

You’ll discover:

  • How you can create and deliver powerful messages
  • Which charities have used email to deliver services and retain supporters
  • How email marketing works alongside other communication channels to reinforce your message
  • Which key metrics to measure when reporting on the success of your campaigns
  • How to make sure you follow data protection laws

Directed by digital expert Matt Collins, this 45 minute video will show you how charities are transforming their communications through email marketing, and how your charity can benefit from using it.

Download the webinar slide presentation

ABOUT THE PRESENTER

Platypus Digital is a digital marketing agency for charities and other organisations doing great work. They have helped charities including Relate, Mencap, Action for Children, and many more raise money and reach people online. Matt has appeared on Sky News, CNN and LBC and writes for the Guardian about digital charity campaigns. Before starting Platypus Digital, he spent ten years working for charities, large and small, receiving an Inspiring Communicator award in 2013 from CharityComms.