WHY SMALL CHARITIES NEED LONG-TERM HELP
Whatever its size, a charity’s most important need is finance - donations and resources that enable them to provide their services to whomever needs them.
However, the last few years of austerity and subsequent Government cuts have hit the charity sector particularly hard. Not only have funding grants been cut, donations from the general public have also decreased as people find themselves with less money after they have paid out for the essentials. Recent research into the social landscape shows that that demand for services has increased for four out of five organisations in the last year with only one in seven Chief Executives feeling completely confident that they will be able to manage an increase in services.
This all comes at a time when, for many charities, their services are more in demand than ever before. The balance of ensuring that there is sufficient funding coming in to enable the support and resources to continue is an ongoing daily struggle.
This is where long-term funding - donations which are paid regularly on a monthly or bi-monthly basis - can help. By knowing what money will come in and when, charities can make more confident decisions about the services they can provide.