How to create your campaign page

Get started

Log into your CAF Donate account and under 'Manage your online CAF Donate campaigns' select either:

Create your main campaign 
if this is the first time you have set up a campaign

or Add a new campaign
if this an additional campaign.

Remember
If you haven't yet set up your main campaign, you'll need to do this first before you can set up any additional campaigns. 

If you're creating an additional campaign, you can replicate and amend an existing campaign. Simply select with campaign you would like to replicate from the drop down menu.

1. Get started

Add your charity’s name and number to your campaign page by ticking the Yes box.

2.  Add your charity's logo

You can upload this in a JPG, PNG or BMP format. Your logo must be of the dimensions 230 x 128px and the file size must not exceed 250KB. Your logo will automatically resize on mobile devices.

3. Tailor your campaign to your brand

Choose the primary colour you would like for your campaign page by either entering a six-digit hex colour code, or choosing from the colour palette.

Select the colour of the text you would like to appear on your buttons. This can be either black or white.

Choose the secondary colour you would like for your campaign page by either entering a six-digit hex colour code, or choosing from the colour palette.

Did you know?
You can see a live preview of what your page will look like as you create your design. You can also see how your campaign page will display on a computer, tablet and mobile.

1.  Label your campaign

Enter a unique campaign code to track how well your campaign performs. This can be a mixture of letters and numbers, and must not exceed 15 characters.
Give your campaign a name - this will be publicly displayed on your page and thank you emails to donors. NB: You won't be able to change your campaign code once published.

2.  Tell donors about your campaign

CAF Donate allows you to provide a description of what your campaign is about and what you are trying to achieve.

3.  Enter your page URL

This is the page on your website that you'd like donors to visit to find out more about your charity or campaign.

4.  Choose a donation target

You are able to set a public donation target which donors will be able to see. This is optional, but it's good to include for specific campaigns, appeals or projects.

5.  Set up donation notifications

You can choose whether you want to be alerted after every successful donation is made. This will provide you with information regarding the donation amount and the transaction ID.

You'll be able to see the full details of the donation by logging onto the CAF Donate reporting section the following day.

1. Select your donation amount options

You have the option to provide suggested donation amounts and descriptions, telling donors what can be achieved with a particular donation amount.

By sharing information about how donors can make a difference, you can encourage more and, or, regular donations.

NB: You can set a minimum single donation amount of £5. All donations are in Pound Sterling only – overseas donors can give in Pound Sterling and the amount will be debited in their local currency.

2. Select your payment options

You can provide a range of payment options for donors, including debit and credit card and PayPal. CAF Donate will provide a default option of donating via CAF Account which will automatically be included with each of your campaigns. Please note that this cannot be removed.

1. Select your donation amount options

The minimum donation you can set for Direct Debits is £2.

2. Choose your payment frequency

This is where you can provide a range of options as to how frequently donors can give to you. The optons you can choose from are monthly, quarterly, half yearly and annually – you can select as many or as few of these options as you wish.

Donors can choose to have their donations collected either on the 1^st or 15th of each month.

On screen thank you message

Write a headline message that will appear on screen after your donors have donated. This can be a maximum of 80 characters.

Your thank you message to donors can be a maximum of 255 characters.
Be sure to include a URL link to the page you would like to direct donors to after they have made a donation.

Thank you email

Customise an email you would like to send to donors letting them know that their payment was successful.

Include an email subject line no longer than 80 characters, and your customised email message. 

Remember to include a telephone number donors can contact you on for any queries they may have.

An email address will also be included in the thank you email - this is sourced from your charity profile and can be amended.

Don't forget to sign off your email specifying your charity's name. This will help to remind your donors who they donated to.