How we want to inspire a global generosity movement
1 Strengthening the groundwork for giving in fast-growing economies
We’ve identified an extraordinary opportunity to transform civil society. Up to 2.4 billion people around the world could enter the global middle classes for the first time. This means up to $319 billion a year could be generated for civil society if 0.5% of their spending went to charitable causes (see our Groundwork for Growing Giving campaign).
By investing in and working with organisations rooted in local communities, we’ve come to understand the policy environment and can influence Government departments to make changes that helps civil society to thrive — building trust in charitable giving and making it easier to give.
2 Growing cross-border giving
We help donors in the Global North to maximise their donations by sending money direct to civil society organisations.
With more people wanting to give internationally, it’s crucial that their experience is simple, secure and tax-effective. With our range of products, and experience in supporting global philanthropy, we can help individuals, companies and foundations make the most of their giving — wherever they are.